Goldring Ethos Pick-UpEthos is a truly high end cartridge featuring a vital shank, nude diamond stylus. This polyhedral, line contact profile was chosen because it has a very low tip mass and a large contact area whilst being very narrow from front to back; even enabling the undistorted retrieval of ultrasonic frequencies in a recording. In order to properly process this information, at the heart of the Ethos cartridge is Goldring's hand built GOL 1 moving coil generator.